The Beachcomber

THE BEACHCOMBER is Long Beach Island's original free vacation guide and circulates every weekend of the 2004 15-week summer season.
    Distribution of The Beachcomber is focused on the beach-front communities of Southern Ocean County. The content is designed to provide vacationers with a comprehensive guide to the area.
    During the summer, The Beachcomber is the key to delivering the most cost-effective advertising message to Long Beach Island. Displays appearing in The Beachcomber reach Island vacationers as they plan their week of activity and recreation. Because distribution is focused on Island stores and vacation lodging rental kits, the cost to reach this market is particularly affordable.
    Advertisers appearing in both Jersey Shore Newsmagazine weeklies - The Beachcomber and The SandPaper - qualify for substantial discounts. Summer advertisers seeking to reach the entire Southern Ocean County market will find a SandPaper/Beachcomber combination ad is the way to go. Combining displays in The SandPaper and The Beachcomber means combining midweek and weekend distribution with mainland and Island coverage in a way that is customized to serve this unique market. It means reaching everyone - from tourists to seasonal and year-round residents - in publications that are vital to them. Combination discounts make this important capability economical and efficient.

DISTRIBUTION: The SandPaper and The Beachcomber are distributed free, via bulk delivery, to virtually every business in their coverage areas. During the summer season, distribution to Realtors is greatly increased so that renters starting vacation are assured a copy.